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It all starts with the right first impression
In marketing, the right word makes all the difference

The Art of Product Marketing

Creative language services for marketing documents, multimedia and social media projects

 

Our creative language service has taken localisation to an art form
Standing out from the crowd is the golden rule for advertising and marketing. Especially in the highly competitive automotive world. Success is not only down to capturing people’s imagination. You must also turn them into brand advocates. How?

Special creative language service
It all starts with first impressions. Like presenting your message in a way that truly connects. In all localities and languages. Which is why we have developed a special creative language service that builds the right image for your marketing and advertising projects. This service is heavily focused on matching the needs of individual markets. However, many of our top automotive clients start by creating centrally-driven campaigns. Which benefit their brand cohesion and marketing cost efficiency. Then we adapt their campaigns to local markets using our global yet local insights.
 
For your ears only
Your content should arrive at the ears of your audience as if it had originated in their native language. Unlike typical marketing agencies, we hire specialised automotive professionals for each language. They all have in-depth technical knowledge of the products and businesses we represent. In fact, most have 25+ years of experience. The result? High quality, technically accurate text that’s natural and easy to read in the target language.
 
Our creative language services
Our product marketing services include translation and publication of printed materials, film production and post-production, multimedia and advanced Internet campaigns.
While diverse in nature, the most common projects include:
  • Marketing documents — folders, catalogues and leaflets
  • Multimedia materials — presentations, videos and video clips
  • Internet campaigns — advertising, social media, apps
 
Marketing documents — folders, catalogues and leaflets
Effective marketing documents not only inform and capture your audience’s attention. They read naturally in each target language. This helps people engage more deeply with your brand. We provide marketing, promotional and advertising materials for global automotive markets. These include product folders, leaflets and catalogues. Together with technical specifications, POS materials and other documents. Our typical range of services covers copywriting, creative translation, desktop publishing and printing.
 
Multimedia materials — presentations, videos and video clips
How do you make your message more relevant to a wider audience? Hire top automotive experts to produce informative yet effective advertising, corporate and training videos. Our typical range of services includes film production and post-production, voice-over and creative translation.
 
Internet campaigns — advertising, social media, apps
Without the right automotive content for each country, that speaks to the locals, your websites and social media campaigns can become hard to control. Quickly. Especially if you add the varying levels of web development, content architecture and IT technologies. Apps, competitions and online games.

Developing websites and running social media campaigns in multiple languages can be challenging. You need to consider much more than just translation. What about the cultural context? Is the content relevant and understandable? What you need is professionally localised, targeted automotive content. Content that speaks to the locals in a way they understand. This can have a great impact on how well you achieve your business goals in respective markets.

We’re here to help you target and engage the right audience. At the right time, across the world. With a range of services to help you maximise your content marketing and social media advertising potential. These include consulting services, IT design, programming, translation, localisation, content management and web hosting.
 

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